
Mob +44 (0) 796 783 8287
Location Glasgow, Scotland
Email info@2in10.com or
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Web www.2in10.com
Tim Sandford is an Associate Director specialising in Product Marketing and Sales Management, with a focus on enterprise software applications in a number of sectors including retail, telecom and construction. He also brings a track record of driving revenue growth in CRM and vertical market application development.
Tim's technology career began in sales with Microcentre, Elcom and ICL. In 1999 he joined telecom billing specialists TelesensKSCL as head of Sales & Marketing Strategy where he introduced a new marketing department to the company. In 2002 Tim became International Business Development Manager at CRM vendor Lagan selling into the eGovernment and Telecom sectors.
At the i-Desk Group Tim took on the role of Group Sales & Marketing Director on an interim basis. The Group offered IT support, VOIP and telecom packages as an outsourced call centre package. Tim designed and implemented a multi-channel sales organisation, ROI model and marketing collateral on very low budgets.
In another interim role as Sales & Marketing Director at Integrity Software, Tim was asked to drive significant change in the organsiation to re-orient it away from its former technology focus and to adopt a market-led approach to growth. The telesales and field sales teams achieved step-changes in their lead generation capability and in shortening sales cycles.
This combination of experiences working with small and mid-cap vendors on an interim basis to help them drive revenue growth through change has given Tim a valuable skills set he can apply to any growing technology business.
Tim is based in Glasgow and holds an MBA from the University of Strathclyde.